Reliance Retail hires ex-Amul chief Sodhi to build grocery business

Reliance Retail Ventures (RRVL), the retail arm of Mukesh Ambani`s Reliance Industries (RIL), has roped in R S Sodhi, dairy enterprise veteran and previous MD of Gujarat Cooperative Milk Marketing Federation (GCMMF), which sells milk and value-introduced milk merchandise below the Amul logo.

While Sodhi and Reliance did now no longer comment, reassets advised TOI that Sodhi might also additionally assist the Isha Ambani-instructed retail enterprise to construct at the boom of its grocery vertical, in particular withinside the end result and vegetable area except supporting the company give a boost to its presence withinside the purchaser manufacturers segment.

RRVL's rapid shifting purchaser goods (FMCG) arm Reliance Consumer Products (RCPL) has of overdue been aggressively constructing its presence withinside the segment, launching a slew of merchandise, starting from drinks below the enduring logo Campa to domestic and private care items. Sodhi isn't the primary enterprise veteran to enroll in Reliance. The conglomerate had in advance additionally employed former Coca-Cola India chairman T Krishnakumar. Given Sodhi's know-how withinside the dairy area, his abilties might also additionally in some unspecified time in the future additionally be leveraged to release merchandise withinside the dairy and value-introduced dairy segment, the reassets said.

In January, after spending near forty one years at GCMMF, Sodhi had stepped down. The flow most effective appears to cement Reliance's broader ambition to enlarge its FMCG footprint and can set the level for it to compete towards Amul and Mother Dairy.